Launch materials
Everything produced to launch the podcast, using the brand assets and episode templates. Formats follow the platforms chosen in the distribution plan.
| Asset | What it's for | Format / spec |
|---|---|---|
| Edited episodes | The first episodes, edited and ready to publish | MP4WAV |
| Podcast launch trailer | Announces the podcast before the first episode is out | MP4WAV |
| Episode trailer | A short tease for each launch episode | MP4 |
| Vertical clips | Short moments from each launch episode for YouTube Shorts, Instagram and TikTok | MP4 |
| Landscape clips | Short moments from each launch episode for LinkedIn and X | MP4 |